Senior Marketing Manager, Business Transformation Services

Talkdesk
Full time marketing B2B/SaaS
Marketing and Sales
United States
Hiring from: Anywhere

We are looking for an experienced product storyteller and strategist who can understand market dynamics, personal, and business objectives of prospects and customers and communicate about our product and white glove business transformation services in a compelling, succinct, and authentic manner. You will join a stellar, agile marketing team that brings new products & services to market, drives competitive intelligence and positioning, analyzes opportunities, and influences go-to-market tactics.  You possess a record of success in dynamic environments and grace in collaborating with multiple stakeholders to get stuff done. You savor measuring the impact of your work.


At Talkdesk, We disruptive risk-takers don't have a traditional way of doing things and will do whatever it takes to build a product that improves customer experiences. Join the adventure and grow with us. With $268 million in funding and more than 1,800 customers, we’re revolutionizing the industry of contact centers. Join a hyper-growth company that's innovative, bold, and ambitious. Be a part of the future of technology and make an impact on an evolving industry. If you're a self-starter and hungry to learn, apply now and enjoy the ride.


Responsibilities:



  • Create short and long-term strategy to maximize sales and end-user adoption of Talkdesk’s cloud contact center platform among our installed base of customers

  • Manage and execute on a comprehensive customer marketing program to grow our expansion (cross-sell & upsell) pipeline with demand-generation campaigns and community portal based programs

  • Drive messaging, positioning, and go-to-market strategies for Talkdesk Business Transformation Services and our Talkdesk training Academy 

  • Deeply understand our products, buyers, competition, and markets

  • Represent the company and the product to prospects, customers and analysts

  • Develop competitive strategies and playbooks

  • Successfully tell our product story through collateral, case studies, webinars, demos, and supporting sales enablement

  • Deliver compelling presentations to small & large groups about our products & solutions

  • Develop demo videos and other visual materials

  • Collaborate with Integrated Marketing, Product Marketing, Communications and Content to maximize the impact of product innovations and to maintain a compelling and consistent market voice 

  • Drive go-to-market efforts for new features and verticals

  • Deliver messaging strategies that appeal to potential and existing customers

  • Launch new features to sales, prospects, analysts and customers with supporting materials and clear messages

  • Partner with our sales team to win opportunities

  • Conduct and manage market research

  • Train, coach, manage and mentor Customer and Services Marketing Managers and Associates

  • Work with Product Management, Sales, Customer Success, and Executive Management to help prioritize market needs, product roadmaps, and investment to achieve and exceed business goals


Requirements:



  • High energy, charismatic, innovative, creative individual

  • 5+ years experience in a fast-paced dynamic work environment/ marketing organization at a B2B SaaS company in product, customer, or services marketing 

  • Industry knowledge of contact centers, CX, helpdesk, and/or CRM SaaS products is preferred; demonstrated success marketing contact center software a plus

  • College graduate, MBA desirable

  • Strong communication, presentation, writing and interpersonal skills

  • Highly skilled at critical decision-making; ability to evaluate business issues and resolve problems

  • Proven track record of developing and delivering messaging and materials that drive pipeline, higher win rates, and revenue

  • Excellent track record of planning, tracking and driving marketing deliverables to completion across multiple projects simultaneously, while meeting deadlines

  • Excellent analytical skills and experience measuring marketing program success

  • Able to work a flexible schedule to align with multiple time zones

  • Proven ability to take initiative and ownership while aligning with many stakeholders and building positive relationships (in a global remote environment is a plus)




The Talkdesk story hinges on empathy and acceptance. It is the shared goal among all Talkdeskers to empower a new kind of customer hero through our innovative software solution, and we firmly believe that the best path to success for our mission is inclusivity, diversity, and genuine acceptance. To that end, we will hire, promote, work along, cheer for, bond with, and warmly welcome into the Talkdesk family all persons without regard to ethnic and racial identity, indigenous heritage, national origin, religion, gender, gender identity, gender expression, sexual orientation, age, disability, marital status, veteran status, genetic information, or any other legally protected status.

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