Web Marketing Specialist

Full time html digital marketing marketo
Marketing and Sales
United States
Hiring from: Anywhere

There are 2 actors on a network, people and machines. People use usernames and passwords to identify and get access to machines. Machines use keys and certificates to identify and get access each other. Venafi is the inventor of the technology that secures and protects keys and certificates, the most important assets of our Global 5000 customers. We are Warriors!

Are you passionate about making a positive impact and protecting the world from cyber criminals? If so, you may be a natural Venafi Warrior!

How you’ll be protecting the world:

As a Web Marketing Specialist at Venafi you’ll be part of an extremely motivated, dedicated, and experienced team that protects many of the largest organizations in the world.

Are you an aspiring Web Marketing Specialist looking for an opportunity to advance your career? If you are passionate about new marketing trends, interested in staying on top of best industry practices, great in project management and have an eye for detail, we have the perfect job for you! We are looking for an enthusiastic individual to join our content marketing dream team. As a Web Marketing Specialist you will take responsibility for planning/executing digital marketing activities. You will develop and maintain awareness of the brand, maximize revenues and drive traffic. You will be responsible for optimizing, posting, and analyzing performance of digital marketing assets, including blogs, videos and other collateral. Activities will be measured against the goal of establishing and improving competitive positioning in the market to support sales and lead generation.

In this role you will:

  • Actively manage and execute content calendar for blogs, videos and collateral for the company

  • Implement SEO best practices to generate blog, video and website traffic

  • Develop and edit various content types, including blog articles, infographics, and collateral and video descriptions

  • Ensure that blog content follows corporate style guide and terminology conventions

  • Coordinate interviews with product management and engineering for blog and video topics

  • Brainstorm and develop ideas for creative marketing campaigns

  • Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies

  • Liaise with internal and external teams to guarantee adequate planning, execution and monitoring of marketing activities

  • Maintain awareness of best practice marketing techniques/tools to achieve successful campaigns and promotions

The ideal Venafi Warrior will be armed with:

  • Bachelor's degree in marketing, communications, or a related field

  • 2-5 years of experience in digital marketing required; some experience in web design and marketing automation is a plus

  • Knowledge of HTML, CSS, and/or JavaScript preferred

  • Experience with web hosting platforms preferred

  • Strong knowledge of various marketing and analytics tools including as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems

What sets you apart?

  • Detail oriented with excellent time management skills

  • Excellent analytical and data analysis skills

  • Strong prioritization, organization, and project management skills.

  • Ablility to work in a fast-paced environment managing multiple priorities and deliverables

  • Outstanding writing, editing, communication, interpersonal and presentation skills

While you are busy protecting the world, we’ve got you covered!

In addition to fostering a work environment with a strong work from anywhere ethic, Venafi offers a benefit package that is in the top 1%.  We provide 100% employer paid premiums for both team members and their families. That includes health, dental, and vision insurance. YES, REALLY! We offer four weeks of PTO (Paid Time Off), eleven holidays, and a “pick your own community service day.” We also offer 401(k) and company matching, company HSA contribution, 2x salary employer paid life insurance and parental leave. We even offer pet insurance!

More About Venafi:

Venafi is the undisputed heavy weight champion in Machine Identity Protection. Why? Because we created the category and are light years ahead of anyone that would consider competing! Gartner has recognized Venafi as number one in our space and as it turns out, one is NOT the loneliest number!

Venafi is the inventor of the technology that secures and protects keys and certificates. Venafi protects machine identity types by orchestrating cryptographic keys and digital certificates for SSL/TLS, IoT, mobile and SSH. Many of the largest organizations in the world use Venafi.

Billions of dollars have been spent protecting usernames and passwords and almost nothing protecting keys and certificates—organizations are just now realizing that protecting keys and certificates is as important as protecting usernames and passwords. The bad guys know this and are using stolen or forged keys and certificates to attack networks and steal data. In fact, Gartner says 50% of network attacks will use certificates.

Come help us protect the world!

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